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by papre12
Wed Jun 18, 2025 3:57 am
Forum: TG Data Set
Topic: Customer Lifetime Value (CLV) Forecasting from Call Data
Replies: 0
Views: 167

Customer Lifetime Value (CLV) Forecasting from Call Data

Customer Lifetime Value (CLV) is a prediction of the total revenue a business can expect to earn from a customer throughout their entire relationship. Call data, rich in behavioral and interaction insights, can significantly enhance the accuracy and depth of CLV forecasting models.

Firstly, call ...