Assuming that Google wants to keep the page lengt france email list h down, it seems that the more OneBox results, the less organic, which admittedly makes sense. If one shopping box shows up, ten organic results remain. Two to four OneBoxes and you’ll see nine results. At five OneBoxes, however, it looks like Google takes the organic number down to eight, as seen in this search for “John Lennon”. So the real question here is how many results do the average users think they’re seeing? Do they believe the OneBox results are the same as any organic result? According to a survey I conducted on surveymonkey.
Com earlier today – they do. When showed a picture of the “golden globe” results, a majority of the subjects counted 13 results on the page, with a close runner-up of 14 including even the double listing and trends at the bottom as a separate result. With the “John Lennon” search, an almost unanimous amount counted 14. In the end, 86% of the survey participants admitted to know nothing about Google rankings, they just took the survey because I asked on Twitter, which is great because that’s the demographic that really matters here.