For sure yes.
And it's really annoying. You can spend days working on high-quality content, more valuable than dark chocolate. And nothing.
Not a simple “ thank you ” or “ I found it very interesting .”
Complete silence on your email list.
Of course, in the end you end up job seekers data thinking that writing emails is not your thing and you end up giving up.
Am I wrong?
Well then what I'm going to tell you here interests you.
In this post I'm going to talk to you about Seinfeld, a very particular email method that gives spectacular results.
Specifically, I'm going to tell you:
What exactly is the Seinfeld method.
What a Seinfeld email looks like (with a real example of mine).
Where to get ideas for writing your emails.
Ready to engage your subscribers?
? Seinfeld Emails: The Method That Was Born From A TV Series (And Why You Should Be Thanking Its Writers)
What do you mean, a TV series?
Yes, I know it sounds weird, but let me explain.
The first thing you need to know is that the concept of “Seinfeld emails” was coined by Russell Brunson in his book DotCom Secrets (a book that blew my mind, by the way. A must if you want to learn about sales funnels ).
At first, the same thing happened to Brunson as to you.
I was sending highly-crafted, high-value emails , but the results I was getting, including openings, clicks and sales, were quite limited.
But the funny thing is that when I included some little anecdote or story in the emails, the response grew.
And what did he do? Well, he turned it around.
Instead of sending emails with 100% valuable content, he started writing them with 90% entertainment and 10% content.
That is, he started the email with a story, and at the end he offered his services.
Result: more opens, more clicks and more sales.
He called this system the “Seinfeld method,” after an American series that “isn’t about anything.” Instead of following a plot, during each episode the characters live out little stories from everyday life.