So, it’s all about training. If you’re lucky, you won’t have many other saudi arabia whatsapp number members of your team using GA4 regularly right away. Either way, it will save your team a lot of time if everyone doesn’t have to learn a new platform the first day they need it.
Add a GA4 property to your company account as soon as possible
Identify priority Universal Analytics resources, make copies of reports where possible, and begin data exchange with GA4
Rebuild your audiences in GA4 (they will need time to repopulate)
Start training your team on the new platform to avoid problems in July
Google Analytics: How to Migrate from Universal Analytics to GA4?. Today, months after Universal Analytics expired, many companies are still frantically searching for information about Universal Analytics and GA4. And that's probably why you're reading this sentence.
What Happens If You Don't Start This Process Now?
Your Worst Case Scenario
So you didn’t think about it in Q1, huh? And 2022 was busy, obviously. You had other priorities at that time, right? And now it’s June 30, 2023 and you’re thinking maybe it’s finally time to start migrating to GA4.
The worst case scenario is that you miss the July 1 cutoff date. The data flow into Universal Analytics suddenly stops.