The question is: is your target audience on Instagram? Why isn't your company on Instagram yet? In this post, we'll talk about one of the Instagram updates that revolutionized the use of the social network: Instagram for businesses.
Discover the 2024 guide to using free philippine number for whatsapp Instagram for business and get the most out of it!
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What is an Instagram business profile?
An Instagram business profile is a type of profile that not only allows you to manage your brand's presence on the social network, it is also a place where you can run advertising campaigns. Advertising on Instagram Ads makes it possible to attract potential customers through your advertising campaigns.

In addition, this type of profile allows the company to place contact buttons in the biography to make it easier for common users of the social network to communicate with the brand , and also to categorize the company, for example: marketing agency, clothing store, specialized school, etc.
How to create an Instagram account for business?
Creating a business account on Instagram is very simple. To start, you must create a personal account: to do this, download the App and register with your email. Remember that if you want to link the Instagram account and the Facebook account, you must use the same email.
Now follow the steps below to convert your personal account into a business account :
Log in to your personal account.
Go to settings (settings wheel).
Click on “Account” and click on 'Switch to professional account'
Next, click on company and select your category.
Add contact information: email, phone number, or physical store address.
If you want, you can also link your business account to Facebook.
Hit finish and… done!